South Africans will spend R56.8 billion on retail goods online this year, representing a year-on-year growth of 39%. There is a terrific opportunity here, but if brands and marketers plan to get a share of these billions from events like Black Friday, they’re not seeing the bigger, better picture.
If the constantly-on world we live in is getting you down, Seth Godin says you could be overdoing it
Then think about building a seamless customer experience, both offline and online.
New Creative Director adds weight to agency’s management team
The value of your minimal audience
A must-listen for marketers, brands and agencies who want the low-down on some of the most memorable marketing moments we all wish we had made
The small community grocery businesses that make up over half of all township micro-enterprises have begun to reinvent themselves and now provide stiff competition to larger supermarkets. This year’s Township CX Report surveyed close to 1500 township residents across South Africa and yielded a host of interesting retail insights.
Following last week’s pre-close update from Hyprop a few analysts have turned a little more bullish on the consumer as it revealed footfall is back to pre-pandemic levels and with masks now a thing of the past there is some emerging optimism.
WhatsApp and Facebook have become vital tools in the kasi economy — and TikTok is not far behind
Get your ‘kicks’ in the kasi; the 2022 annual Township CX Report is out, showing township residents don’t easily support outsider brands – and more than ever, they are guided by price and community.
South African organisations are under growing pressure to convert digital investments into measurable results. AI initiatives are moving from pilot phases into operational environments, automation
By Martin Pienaar, Chief Operations Officer, Mindworx Academy AI is rapidly changing the nature of entry-level work. In South Africa, where youth unemployment hovers around 60%,
Africa’s largest B Corp-certified digital agency, Rogerwilco, has affirmed its position as a powerhouse of creative excellence, taking home 16 awards at the prestigious 2025
71% of respondents belong to stokvels, a 39% increase in two years, as collective saving becomes a financial lifeline.
