Retailer Pick n Pay’s loyalty rewards programme, the Smart Shopper, was found to be the most popular among residents living in South Africa’s townships, a new report has found.
Rogerwilco and Survey54 have partnered to produce the 2022 South African Township CX Report, which represents the saving, spending and shopping behaviour of over 1 400 townspeople across South Africa. Coupled with the inaugural 2021 report, it reveals trends in consumer behaviour to help marketers make more strategic investments moving forward.
More and more consumers in the township are showing interest in homegrown brands and would prefer them to international fashion brands, a new report looking at consumer trends in townships says.
South Africa’s township e-commerce is growing exponentially, with more people making purchases online in 2022 compared to the previous year.
This is one of the findings in the 2022 South African Township Customer Experience (CX) Report, released this morning.
Almost half of South Africa’s urban population lives in townships, representing billions of rands in spending power in the vibrant and growing kasi economy.
The metaverse is seen as a new digital realm, a shared interactive, immersive augmented reality that combines virtual worlds, blockchain, AR, and VR.
MoEngage is the latest addition to Rogerwilco’s martech partnership ecosystem
Thabiso Tema was in conversation with Mongezi Mtati,Senior Brand strategist at Roger Wilco about how the social network is responsible for holding people who are misusing this platform accountable and they can ban such users.
The appointment of the seasoned media executive supports the agency’s African growth ambitions
‘The agency’s approach to digital PR will allow it to be targeted and intentional, with the added benefit of tracking the impact,’ says CEO Charlie Stewart
South African organisations are under growing pressure to convert digital investments into measurable results. AI initiatives are moving from pilot phases into operational environments, automation
By Martin Pienaar, Chief Operations Officer, Mindworx Academy AI is rapidly changing the nature of entry-level work. In South Africa, where youth unemployment hovers around 60%,
Africa’s largest B Corp-certified digital agency, Rogerwilco, has affirmed its position as a powerhouse of creative excellence, taking home 16 awards at the prestigious 2025
71% of respondents belong to stokvels, a 39% increase in two years, as collective saving becomes a financial lifeline.
